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ICN MSc in Luxury and Design Management

The ICN MSc Degree in Luxury and Design Management, (5 years post-High School), is accredited as MSc – Master of Science by the CGE (Conférences des grandes écoles). It is taught on the ICN Business School’s ARTEM campus in Nancy, in the Lorraine region in the north east of France. This unique campus is the result of a partnership between the three Higher Education Schools which make up the ARTEM Alliance: the Nancy National School of Art and Design, ICN Business School and Mines Nancy.

The originality of the program lies in the fact that it studies the world of luxury products and services in a fully interdisciplinary way, which enables its future graduates to:

  • become skilled players in the interaction between creators of luxury products and services,
  • provide an invaluable input into creation and production as a result of discussions with the designer,
  • demonstrate competence and confidence in defining a marketing, sales or purchasing strategy, whilst taking into account the financial implications.

Why join the MSc Degree in Luxury and Design Management?

  • A complete study of the value chain of a product or service in the luxury sector: from its conception and design to the sales and marketing of the finished product, and including the manufacturing phase.
  • Complete involvement in luxury enterprises throughout the program: with internships, company visits, classes taught by professionals from the design and luxury sectors, etc.
  • Academic, economic and cultural environment of ICN, one of France’s prestigious Graduate Business Schools.
  • Personal tutorial guidance, including a personal assessment based on a series of recruitment tests, a career development assessment, assistance in finding an appropriate internship, and help in constructing a professional career path.

Program content

PREPARATION YEAR BEFORE THE MSC (M1 Level)

SEMESTER 1 & 2:

  • MANAGEMENT 
    – Organisational Behaviour
    – Intercultural Management & Communication
    – Management Control
    – Strategic Analysis
    – Investment and Financing Decisions
    – Cost Accounting
    – Strategic Marketing
    – Industrial and Services marketing
  • TOOLS AND METHODS 
    – Information Systems Management
    – Business Environment
    – Data Analysis
  • Artem WORKSHOP “Luxury, design and creativity”
    – History of Luxury art and Design
    – Creativity Process
    – Collection Process
    – Company Project Based on a business issue offered by a luxury partner company
  • SPECIALISATION “LUXURY AND DESIGN”
    – Luxury Brand Management
    – Selling Luxury
    – Trademark Law and Intellectual Property
    – Luxury Mapping in Paris (Study Trip)
  • PERSONAL DEVELOPMENT 
    – Business English
    – Professional Skills
In addition to the taught courses, you will:

  • Complete an internship of 3 to 6 months

 

MSC CURRICULUM (M2 Level)

SEMESTER 1 : 

  • COMPANY STAKES AND MANAGEMENT :
    – International Business
    – Luxury Team Management
  • MANAGING LUXURY PRODUCTION AND DESIGN :
    – Product and pricing policy
    – Conception and product Design
    – Materials in the Luxury Industry
    – Manufacturing Techniques and Sourcing
    – Workshop “Design Your Product”
  •  LUXURY MARKETS AND SECTORS 1 :
    – Fashion and Accessories
    – Luxury Markets Overview
    – Wines and Spirits
  • PERSONAL DEVELOPMENT 1:
    – Business English
    – Research Methodology
    – Developing Professional Skills

 

SEMESTER 2 :

  • COMPANY STAKES AND MANAGEMENT:
    – Sustainable Luxury and Corporate Social Responsibility
    – Luxury in Digital Age
  • MANAGING LUXURY DISTRIBUTION:
    – Luxury Distribution Strategy
    – Store Design
    – Workshop « Imagine Your Store »
  • MANAGING LUXURY COMMUNICATION :
    – Luxury Communication Strategy
    – Workshop « Imagine your Story »
  • LUXURY MARKETS AND SECTORS 2 :
    – Luxury Mobility
    – Watchmaking and Jewelry
    – Perfumes and Cosmetics
    – Hospitality
  • PERSONAL DEVELOPMENT 1:
    – Association Project Management
    – Study Trip to Italy
SEMESTER 3 : CORPORATE MISSION

  • Complete an internship of 6 months
  • Write a MSc Thesis on an issue or a problem related to your internship

 

Admission information

FRENCH CANDIDATES:

  • After Bac+3 (3 years of higher education), entry onto preparation year (M1 Level)
  • after Bac+4 or Bac+5 (4 or 5 years of higher education), entry onto MSc (M2 Level)
  • Admission is by competitive entrance examination, via ICN’s service admissions

INTERNATIONAL CANDIDATES:

  • After Bac+3 (3 years of higher education), entry onto preparation year (M1 Level)
  • After Bac+4 or Bac+5 (4 or 5 years of higher education), entry onto MSc (M2 Level)
  • Admission is by submission of a personal dossier via ICN’s International relations office

PROFESSIONAL / POST-EXPERIENCE CANDIDATES:

  • After Bac+3 (3 years of higher education), plus 3 years of professional experience, entry onto MSc (M2 Level)
  • For admission details: Contact the ICN’s Professional / Post-experience Training Service

Practical information

DURATION OF STUDY:

  • 1 or 2 years

LANGUAGE OF TEACHING:  

  • English

LOCATION OF TEACHING:

  •  ICN Business School, ARTEM Campus, Nancy.

DEGREE AWARDED:

  • MSc in Luxury and Design Management, awarded by ICN Business School.

MSc-CGE-Master of Science

CAREER OPPORTUNITIES:

  • With its specialist courses in luxury products and services, together with its company internships, the MSc in Luxury and Design Management will qualify you, on graduation, to take up a variety of professional positions, such as :
    product manager, brand manager, project manager in branding/packaging, marketing manager, sales manager, export manager, communications and public relations manager, visual identity manager, sourcing and resourcing manager, purchaser, customer relations manager, point of sales manager, trade marketing manager, visual merchandising manager, supply chain manager, art director, or any other position of responsibility in the luxury goods and services sector.

PROGRAM FEES 2018-2019:

  • Preparation year:    8,600 €
  • MSc (M2 Level):    8,700 €